The aim of this book is to provide the much-needed insight and knowledge into entrepreneurshipinitiation and development of a new venture. The book is valuable to practicing entrepreneurs, university and college students who will become entrepreneurs of the future, and individuals interested in entrepreneurship.

Dr Luke Ike is a lecturer and management consultant. He obtained his MSc degree in Business Administration from the University of Innsbruck, Austria Europe, and PhD degree in Business Administration from the University of Economics and Business Administration Vienna, Austria Europe. He completed post graduate studies in Ethnic and Minority Small Business Management at the London Guildhall University, United Kingdom, (now London Metropolitan University). He also obtained Post Graduate Certificate in Education (PGCE) from University of Greenwich, London, United Kingdom. Dr Luke Ike is the founder and CEO of COLNNECT Ltd Centre for Education, Management Studies and Consultancy, London, United Kingdom. He is also the author of many classic business textbooks such as - Management (Principles & Practices), Risk Management & Captive Insurance, International Management (Principles & Practices), Strategic Management (Concepts & Practices), International Business (Environments & Operations), Business Strategy (An Introduction), Small Business (Start-Up and Management) Small Business Management in Developing Countries (Management problems with reference to policy environment, institutional framework and UNIDO technical assistance), Marketing (Traditional, Digital and Integrated).
Contact E-mail: Ikeluke@yahoo.com